Tag: Commercials
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Skittles Commercials Comparison
Here are two skittle advertisements. The first one is from mainland China. It talks about a female high school student called the Skittles’ hot line and all her dream came true. She could recite the text backwards, she got into PKU, one of the best universities in China, she was even offered a job from…
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Commercials Across Cultures
The first commercial I looked at came from across the pond in the United Kingdom. This commercial was very successful because of its use of wit and irony. At first, the commercial pans to a group of store managers who are pumped for a “launch day” and there are thousands of Londoners in line for…
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How Oreo Markets its Product Across Cultures
French Oreo commercial https://www.youtube.com/watch?v=-qwhWQGbyng This commercial is aimed at children, as shown by the young child teaching her father about how to properly eat an Oreo. In this case, the child has “more knowledge” than her father. Also, this commercial creates an air of innocence. The father must first enter the domain of the child…